The awareness campaign, which is run in collaboration between CHUGHTAI LAB and It Could be Thyroid aims to highlight some of the lesser-known aspects of thyroid disorders.
“Because thyroid disorders are still poorly understood and often go undiagnosed, our collaboration with CHUGHTAI LAB aims to ensure that people have the information they need to recognize symptoms associated with potential thyroid disorders. 
Campaign materials materials include a brochure and a symptom awareness posters series, awareness cards and social media posts that provide information to help people identify if they could be suffering from thyroid disorder.